AFFILIATE MARKETING AGENCY | LONDON | DUBAI

AFFILIATE PARTNERSHIPS

High-performing Affiliate Programmes

We understand the dynamic affiliate marketing landscape, and we’re here to help your business thrive.

We offer comprehensive affiliate program management services designed to streamline your operations and maximise your results.

Our team specialises in handling every aspect of your affiliate program, ensuring seamless execution and optimal performance.

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Our Affiliate Marketing Services

01
Full programme management

We offer a variety of payment models and SLAs to support you. Whether you’re launching a new affiliate programme or looking to optimise an existing one, we’ve got you covered.

From inception to execution, we handle it all, including campaign setup, partner recruitment, reporting dashboard creation, and budget management.
02
Partner Recruitment

Building a strong network of affiliate partners is crucial for success. We leverage our extensive network of affiliate partners to identify strategic opportunities for collaboration and expansion.

We employ proven strategies to recruit new partners and foster long-term relationships, expanding your reach and driving growth.
03
Tailored Approach

We design programmes with clear goals, smart commissioning and a balanced mix of partners so the channel supports wider business objectives.
04
Proven Results

With a track record of delivering exceptional results for our clients, we’re confident in our ability to help you achieve your objectives. Let our success stories speak for themselves.
05
Honest & Transparent

Transparency is key in our partnership. We provide detailed reports and analytics, so you can track the performance of your affiliate marketing campaigns in real-time.
06
Affiliate Specialists

Affiliate is our core focus. You get a dedicated team that acts as an extension of your brand. You get deep channel knowledge, structured management and continuous optimisation rather than set and forget.
07
Consultancy

Looking for expert guidance to launch a new programme or optimise an existing one? We provide tailored short- and long-term strategies for your internal teams to execute.

Whether you’re new to affiliate marketing or your programme has plateaued, our specialists help unlock new opportunities for growth.
08
Temporary Cover

Looking to find cover for your affiliate manager going on leave? Provide a handover and access to the relevant system and we can help you manage your affiliate program until they return. All timeframes considered.

Why choose Acquire?

Affiliate specialists

Acquire is a full service performance marketing agency, focused on helping brands unlock incremental revenue from the affiliate channel. Our commitment to driving incremental revenue through collaborative partnerships has made us a trusted partner to brands looking for a more strategic and accountable way to run their programme.

Tailored strategies

We design programmes with clear goals, smart commissioning and a balanced mix of partners so the channel supports wider business objectives. We don’t set and forget. Publisher mix, placements, content, CPA tiers and reporting evolve as performance does, not once per quarter.

DRIVING GLOBAL GROWTH THROUGH DIGITAL EXCELLENCE

Generated $200m Worldwide

Worked With Over 60 Brands

In Over 15 Countries

Whittard of Chelsea: Driving Sustainable and Impactful Growth

Affiliate management

Acquire implemented a comprehensive affiliate marketing strategy tailored to Whittard of Chelsea’s unique brand and customer base.

WE ACHIEVED +22% YoY Growth

Frequently Asked Questions

01 How does affiliate marketing work for brands?

Affiliate marketing is a performance-based marketing channel where brands reward partners for driving measurable outcomes such as sales or leads. Affiliates promote products through content websites, media publishers, cashback platforms, loyalty programmes, and influencer channels using trackable links. When a customer completes a purchase through that link, the affiliate earns a commission. Because payment is tied to actual performance, affiliate marketing is considered one of the most cost-efficient digital marketing channels.

02 What does an affiliate marketing agency actually do?

An affiliate marketing agency manages the entire affiliate programme for a brand. This typically includes selecting the right affiliate network or tracking platform, recruiting partners, negotiating placements, setting commission structures, monitoring performance, and preventing fraud. Agencies also analyse partner performance, identify new growth opportunities, and ensure affiliate activity generates incremental revenue rather than simply rewarding existing traffic.

03 How long does it take for an affiliate programme to grow?

Affiliate programmes usually begin generating results within the first few months, but strong programmes typically take 6–12 months to mature. Early growth comes from recruiting key partners such as publishers and loyalty platforms, while long-term success depends on building relationships, expanding the partner mix, and continuously optimising placements and commission strategies.

04 What types of affiliate partners can promote a brand?

Affiliate partners can include content publishers, product review sites, media publishers, cashback platforms, loyalty programmes, price comparison websites, and influencer affiliates. Each partner type plays a different role within the customer journey. For example, editorial publishers often support discovery, while cashback and loyalty platforms help convert users closer to purchase.

05 Do I need an affiliate marketing agency or can I run a programme in-house?

Some brands manage affiliate programmes internally, but many choose to work with agencies due to the complexity of partner recruitment, performance optimisation, and tracking technology. Agencies typically bring established publisher relationships, negotiation expertise, and strategic insight that can accelerate programme growth and ensure the channel delivers incremental revenue.

06 How do brands track affiliate sales accurately?

Affiliate programmes rely on specialised tracking platforms provided by affiliate networks or tracking technologies. These systems use referral links, cookies, and server-side tracking to attribute conversions to specific partners. Advanced programmes may also use cross-device attribution and fraud prevention tools to ensure accurate measurement.

07 How much does affiliate programme management cost?

Affiliate marketing costs typically include affiliate commissions, platform or network fees, and agency management fees. Commission rates vary by industry but commonly range between 5% and 20% of the sale value. Agency fees may be structured as a monthly retainer, a percentage of programme revenue, or a hybrid model.

08 Is affiliate marketing suitable for all businesses?

Affiliate marketing works best for businesses with strong online conversion paths and competitive margins. E-commerce brands, subscription services, fintech platforms, travel companies, and digital services often see strong results from affiliate partnerships.